As a sales and marketing employee, it’s always a bummer to see a fellow coworker hit the road.Adios, coffee break sidekick. Farewell, office BFF. But as sad as it is to see a trusted pal leave for greener pastures, it’s even worse for sales and marketing managers who have to deal with the costly effects of employee attrition. But what are those effects, exactly? And why do sales teams seem to take the brunt of the fallout?Read on to learn more about sales and marketing attrition and discover expert tips on how to mitigate future flight.
Demand Science is heading to 2021 Gartner Marketing Symposium! We’ll be featuring new products and solutions as well as a roundtable discussion!
Looking to increase your sales and marketing ROI? These days it’s all about turning your critical data into actionable intelligence. Every company has a wealth of tools at their disposal for collating, segmenting, qualifying and distilling data. To a large degree, that data has become a commodity. Now more than ever, teams are running with …
Marketing budgets, a critical element in any marketing campaign but difficult to generate, and getting approval seems like an arduous task. That is a general notion, and it comes from what marketing directors have noticed over the years. Despite marketing being an important sales driver, chief financial officers and other top-level finance execs are hardly enthusiastic about the level of resources that goes into marketing.
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