“The only constant in life is change.”

In recent years, PureB2B has emerged as the leader in demand generation solutions and has been part of the DemandScience group of business-to-business data and intelligence companies.

Today, we are changing the PureB2B name officially to DemandScience as we bring a consolidated set of DemandScience-branded solutions to the market, backed by unmatched data science to drive the highest quality lead generation and buyer insights.

Of course, we will continue to offer industry-leading demand generation, data intelligence, and buyer intent solutions. And now, as part of a broader, single global team, we are better poised to help our clients grow, and continue to elevate the pipeline activation solutions we offer for customers.

We are excited about this transition as we continue to refine and improve the insights and intelligence for B2B decision makers worldwide. We continue to look at “what’s next?” and, with the DemandScience suite of products, are becoming the leading resource for B2B growth, including and beyond lead generation.

We will always be focused on offering unique solutions for customers based on real-world data. This is grounded in being one of the early adopters of buyer intent as a key measurement, and now an industry standard when it comes to engaging with B2B decision makers. This is also a great example of our “always be innovating” mindset as we continue to look at new iterations of the way buyers make decisions.

So, our journey continues, and we couldn’t be happier to have you along for the ride. We’ve certainly got an exciting road ahead, and we look forward to hearing from you.