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B2B Prospecting Just Got Easier: Meet Klarity

Understand the relationship between content syndication and ABM (Account-Based Marketing) display advertising in this free MarketingProfs webinar and learn how these two strategies together can catapult your business to greater heights. As one robust approach, it enables businesses to expand their reach, engage with targeted accounts, and establish themselves as industry leaders, ultimately allowing B2B businesses to maximize their marketing efforts and drive better results.

If you want to reach a wider audience but at the same time tap the right clients, it is time you look at these two together as one and leverage its synergy that delivers results.

Content syndication is the process of distributing and promoting content across various platforms and channels to reach a larger audience. This can include sharing blog posts, articles, videos, or any other form of content on third-party websites, social media platforms, or through email newsletters. ABM advertising, on the other hand, is a strategy that allows businesses to target specific accounts or companies, rather than casting a wide net to reach a broader audience.

Meet Your Speakers

Christian Mudgett

Director of ABM, Paid Media
DemandScience, LLC

Daniela Christenakis

Director of Customer Experience
DemandScience, LLC

On-demand Learning

Understanding the relationship between these two strategies is crucial because it can significantly impact a B2B business’s marketing efforts.

Enhanced Reach

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Increased Brand Authority

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Improved Tracking and Measurement

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Enhanced Targeting and Personalization

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Increased Engagement and Lead Generation

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What if your B2B prospecting could be as easy as one click? Well, now it can! Join Jason Quan, Director, Klarity Solutions as he unveils our latest innovation in B2B prospecting, Klarity®.

Whether you’re a sales leader or an SDR, Klarity gives you the power to prospect faster with easy-to-use list building filters, four layers of intent data, and Confirmed ConnectTM technology built right in.

Here’s what to expect:

  • Introduction to Klarity: what it is and what it does
  • Ways Klarity can help both sales leaders and development reps
  • Live demo of Klarity: see it in action

Meet Your Speaker:

Jason Quan
Director, Klarity Solutions
DemandScience