Sales and Marketing Leaders Can Work Past their Differences to Overcoming the struggle of bad data, one lead at a time. Learn how predictive analytics and targeted demand generation can turn your database into a group of active buyers.
Key Objectives Discussed:
- Common Data Quality Issues
- Developing a Quality Lead Generation Strategy
- What is Content Syndication Really?
One of the biggest challenges sales and marketing professionals face today is lack of time. We are asked to balance everything between a full technology stack to an agile account plan. The last thing anyone can afford is to waste time on bad data.
The sad truth is, sales and marketing reps waste, on average, 60 minutes a day filtering through bad data…
Download this free whitepaper and learn how to make the most of your database through intent-driven demand generation!