Navigating today’s B2B marketing landscape requires a strategic approach that is both innovative and effective. With a plethora of options available, it’s critical to find a method that truly resonates with your target audience and delivers tangible results. One integrated solution that stands out in transforming B2B marketing outcomes combines the forces of content syndication, account intelligence, and ABM display advertising.

These three strategies, when leveraged together, create a powerful, comprehensive approach that addresses the complexities of the modern B2B market. By optimizing the dissemination of content, honing in on key account insights, and tailoring advertising efforts, businesses can ensure they are not only reaching their ideal audience but also delivering the right message at the right time, ultimately driving engagement, leads, and conversions.

  • Content syndication boosts visibility and leads.
  • Account intelligence aligns campaigns with client needs.
  • ABM display advertising targets high-potential leads.

Meet your Speakers:

  • Jason Quan, Director of Klarity solutions at DemandScience
  • Daniela Christenakis, Director of Customer Experience at DemandScience
  • Christian, Mudgett, Director of ABM Paid Media at DemandScience