DemandScience delivers a wealth of solutions designed to revolutionize demand generation and lead generation processes, and aid in your execution through committed dedication. Innovative offerings such as Content Syndication, ABM Display, and Account Intelligence are only the beginning. We enable businesses to attract and convert leads into customers, reaching in-market buyers with unparalleled precision, and at the core of it all, is an award-winning client experience (CX) team.
With an extensive range of services catering to various B2B industries, DemandScience promises a transformative approach to demand generation and client experience for B2B sectors seeking cost-effective solutions and high-quality leads.
Not Just a Department: Actual People That Care
At DemandScience, we prioritize a continuous review, learn, and optimize approach to ensure our integrated suite of demand generation solutions aligns seamlessly with your business goals. Each client is assigned a dedicated CX manager who provides personalized support and strategic insights tailored to your needs, guiding you from initial setup through understanding the process, gaining insights, and optimizing campaigns.
Our CX team cares deeply about your success. They leverage their deep understanding of the DemandScience platform and your unique objectives to offer expert guidance that refines campaign strategies, ensuring you receive maximum value. By partnering with you every step of the way, our CX managers help you consistently achieve and exceed your marketing goals, creating a trusted relationship that fosters growth.
You can ask them questions. The team’s expertise in the integrated suite of demand generation solutions we offer is truly impressive. They not only have a deep understanding of the DemandScience core but also provide detailed and strategic assistance to help resolve any monitoring issues clients may encounter.
They ask the right questions. Our client experience team effectively listens to provide client partners with tailored solutions. There are no such things as complex concepts with a clear and concise approach. At DemandScience, we ensure that client partners fully understand the assistance being provided each step of their journey to success.
How the DemandScience CX Team Helps You Strengthen Your Demand Generation Foundation
Through each phase of the demand generation process, our DemandScience Client Experience team assists you, ensuring that every step is optimized for maximum engagement and conversion.
“DemandScience has been incredibly helpful in connecting our TAL (Target Account List) to our content syndication efforts.”
The DemandScience Client Experience team is renowned for its exceptional performance when it comes to helping out client partners. Dedicated, knowledgeable, going above and beyond to ensure business success.
Initial Consultation and Strategy Development
- Understanding Business Objectives: We begin by understanding the specific business goals and challenges of our client partners, ensuring that the demand generation strategy aligns perfectly with their overall business strategy.
- Customized Strategy Formulation: Based on the initial consultation, a tailored demand generation strategy is developed, which includes target audience identification, key messaging, and the selection of appropriate marketing channels.
Implementation and Execution
- Seamless Integration of Tools and Platforms: Utilizing advanced tools like the Account Intelligence platform, we help implement strategies effectively, ensuring all components work together. The platform’s keen focus on personalized and detailed insights allows sales teams to engage effectively with prospects, underpinned by a robust foundation of data-driven intent marketing network.
- Execution of Targeted Campaigns: We help manage and execute targeted marketing campaigns that engage your identified audiences, driving awareness and interest.
Monitoring and Optimization
- Real-Time Analytics: Our client experience team uses real-time analytics to monitor the performance of each campaign, making adjustments as necessary to enhance effectiveness.
- Feedback Incorporation: At DemandScience, client partner feedback is continuously sought and incorporated into the campaign to refine the approach and ensure alignment with expectations.
Reporting and Refinement
- Detailed Reporting: Our client partners receive detailed reports on the performance of their demand generation initiatives, including metrics like lead generation rates and conversion percentages.
- Strategic Refinement: Based on the outcomes and insights gained from the reports, strategies are refined and optimized for future campaigns, ensuring ongoing improvement and success in meeting business objectives.
With a robust data ecosystem, we follow this structured approach. Our DemandScience client experience team not only enhances your lead generation process but also ensures that it is continuously optimized, leading to sustained growth and success.
A Data-Powered Demand Generation Support
Demand generation is fundamentally a strategic marketing approach aimed at driving awareness and interest in a company’s products or services. It is designed to create a predictable pipeline that helps grow a business. This methodology involves identifying potential prospects based on behavioral data, and then guiding them through a nurturing process. This ensures that the sales team receives high-quality, highly qualified leads that are more likely to convert into sales.
We help you with the groundwork, ensuring your demand generation campaigns start off properly: by knowing who your actual market is. DemandScience has proven to be instrumental in helping you figure out your ideal customer profile (ICP).
We utilize data analytics and market research to gather valuable insights about your target audience. This includes analyzing customer behavior, preferences, and demographics. We conduct thorough customer segmentation to help you identify and understand your ideal customer segments based on clear patterns and trends. This involves dividing your customer base into distinct groups based on shared characteristics and behaviors.
At DemandScience, we think like a buyer. We understand your customer needs, and you discover your value props that meet their requirements. Then leverage our data ecosystem, providing you with actionable insights to understand what motivates your ideal customers to buy and create ads that match those motivations. We then help you connect with your customers by speaking their language and addressing their actual needs through personalized marketing campaigns.
Mapping out the customer journey, we help you anticipate audience needs to consistently deliver valuable content at every step of their journey with your brand. Our advanced syndication solution can even target higher quality leads that are closer to the decision-making stage. Finally, we employ a mix of marketing channels, empowering your email marketing strategies for a larger awareness and wider reach to tap and convert qualified leads.
With DemandScience, It’s a Partnership
What does Customer Experience mean at DemandScience? CX at DS emphasizes the combination of people and technology. When working with DS, you have a human with demonstrated expertise in the field, dedicated to you and your goals. We take a collaborative approach to understanding our clients at a deep level that drives long-term partnerships – because we understand that people like to work with people, and we take time to learn the unique requirements for each client to be successful. So, with the expertise of our team combined with our global reach, huge database and leading technology, we help you exceed your aims.
For almost two decades, we have acquired a deep understanding of the intricacies of demand generation and how it fits into the broader B2B marketing landscape. Apart from our award-winning client experience team, DemandScience has a team of highly skilled professionals across the globe. These experts are equipped with extensive knowledge and experience in various industries, helping the whole team tailor our strategies to meet the unique needs of each client partner.
We have the track record of delivering exceptional results. We have helped numerous clients achieve their demand generation goals and drive revenue growth. Their success stories and client testimonials speak to their ability to generate high-quality leads, increase brand visibility, and ultimately, boost sales.
At DemandScience, we place a strong emphasis on collaboration and communication. We work closely with our clients to understand their goals, challenges, and target audience. We foster open and transparent communication to align our data-driven strategies (an approach that allows us to develop targeted and personalized campaigns that resonate with your target audience, resulting in higher conversion rates and ROI) with the client’s vision and ensure that everyone is on the same page.
Final Words
Our partnership synergy not only fosters high-quality lead generation but also ensures that B2B businesses can leverage our precise targeting and analytics to understand and engage their prospects effectively and ultimately, increasing conversions, and boosting marketing ROI.
Need a hand with your demand generation strategies? Contact DemandScience and let us kick off a successful demand gen partnership today.