DemandScience Insights

Sales and Legal Are a Crucial Partnership

Sales and legal need to maintain a united front to grow the business. This means providing cross-functional support for each other to ensure the business wins deals in shorter timeframes with little to no legal risk.

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The Truth Behind Uninterested Leads

Uninterested leads can be frustrating for sales and marketing teams alike. After all, you’ve made the effort to plan out a lead generation campaign, worked hard on the content, and generated an impressive list of leads—only to discover that many of them just aren’t interested. If at this point you tend to throw in the …

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